Strategic Thinking and Planning (STP) is a structured methodology to create sustainable business advantage. Strategy is a way of thinking and behaving; it comprises of strategy formulation, taking a cultural perspective and strategy implementation.
Strategy brings clarity, focus and execution to an organisation and its people. Lack of focus and the diffusion of effort costs, costs, costs.
The overall purpose of strategy is to create sustainable business advantage, optimise resources, make more informed and better quality decisions, and maximise core competencies.
The following sections help identify some myths about strategy, present the benefits of engaging in a strategic process, explain the essentials of how strategy works, includes a case study, published articles, testimonials and outlines the Strategic Thinking and Planning Model.